International Business, Entrepreneurship and Marketing
The Department of International Business, Entrepreneurship, and Marketing (IBEM) explores the roles of organisations, from multinational firms to start-up social ventures, in shaping a better world, particularly the transition to net zero and the Sustainable Development Goals.
Our broad research interests include strategic management, international business in the digital era, business and society, negotiating cultural differences, regional development, technology transfer, social entrepreneurship, international marketing and R&D strategies, consumer culture and institutional change.
We explore these topics using a diverse spectrum of theoretical approaches from neoclassical economics, neo institutional, critical realism, actor-network theory, and assemblage thinking. Methodological expertise incorporates, but is not limited to, panel data analysis, structural equation modelling, qualitative longitudinal approaches, discourse analysis, ethnography, and poetic enquiry.
Our research has been funded by bodies such as the Economic and Social Research Council, Medical Research Council, Arts and Humanities Research Council, The European Commission, Innovate UK, Leverhulme, British Academy, and UK and devolved governments.
![Yaomin Zhang](/schools/media/Media,1642943,smxx.jpg)
Latest Publications
Comparative configurational process analysis: a new set-theoretic technique for longitudinal case analysis
- Christian Rupietta
- Johannes Meuer
Driving digital sustainability in global value chains: Multinational enterprises as chief orchestrators
7 June 2024Exploring collaborative governance processes involving nonprofits
- Francesca Calo
- Simon Teasdale
- Michael J Roy
- Enrico Bellazzecca
- Micaela Mazzei
Factors facilitating the implementation of a clinical decision support system in primary care practices: a fuzzy set qualitative comparative analysis
- Alexandra Piotrowski
- Jana Coenen
- Christian Rupietta
- Jale Basten
- Christiane Muth
- Sara Söling
- Viola Zimmer
- Ute Karbach
- Petra Kellermann-Mühlhoff
- Juliane Köberlein-Neu
Operating in the middle-power position: conceptualising the role of regional headquarters through loaned and owned power
- Kieran Conroy
- Jens Gammelgaard
- Stefan Jooss